Photo by Polina Tankilevitch on Pexels.com If you’ve ever wondered why some clients buy every product you recommend… and others ghost you after one visit, this episode is for you. In Episode 9, I’m pulling back the curtain on the three types of clients most salon owners and stylists are serving — and how understanding their buyingContinueContinue reading “The 3 Clients You’re Serving — And What Each One Actually Needs”
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The Consultation Is the Key: Why This Step Changes Everything
Photo by cottonbro studio on Pexels.com Welcome to Episode 8 of From Chair to CEO! In today’s episode, we’re talking about the most underestimated tool in your business: the consultation. Whether you’re a solo stylist or a salon owner coaching a team, this one phase can completely transform your business—from guest loyalty to upsells, retention,ContinueContinue reading “The Consultation Is the Key: Why This Step Changes Everything”
Ep 7: Self Sabotage in the Beauty Industry
Photo by David Geib on Pexels.com Stop Getting In Your Own Way! Self Sabotage in the Beauty Industry In today’s episode, we’re diving deep into the sneaky, quiet ways beauty pros sabotage their own success — and how to stop doing it. Whether you’re blocking off too much time, afraid to raise your prices, orContinueContinue reading “Ep 7: Self Sabotage in the Beauty Industry”
💼 Episode 6: You Can’t Scale What You Can’t Track
Why Tracking Income, Expenses & Budgeting is the Real Key to Growth You’re working hard. You’re fully booked.But somehow… it still feels like you’re just getting by? This episode of From Chair to CEO is for the stylists and salon owners who are bringing in income but have no idea where it’s going. We’re talking about:✅ HowContinueContinue reading “💼 Episode 6: You Can’t Scale What You Can’t Track”
The Value is in the Experience: Why Clients Do Pay More
Raising your prices isn’t just about skill—it’s about the experience you deliver. In today’s beauty industry, clients are seeking more than a great balayage or facial. They’re looking for: Simplicity in booking Confidence during the service Emotional connection Consistent touchpoints In short? They’re paying for how you make them feel. A study from Salon TodayContinueContinue reading “The Value is in the Experience: Why Clients Do Pay More”
Salon Pricing Isn’t Personal—It’s a System (Here’s Why That Matters)
Let’s talk about something that trips up even the most talented beauty professionals… Salon Pricing. For so many stylists and salon owners, setting prices feels like an emotional rollercoaster. You second-guess yourself. You wonder if clients will leave. You feel bad about raising prices—even when you know you should. And it’s usually because of one simple misunderstanding:ContinueContinue reading “Salon Pricing Isn’t Personal—It’s a System (Here’s Why That Matters)”